Aaron Sickler

Work EXPERIENCE

IBM, 2006 – Present

Began employment as a design intern and grew my career within IBM. Project assignments have covered a wide range of industries and focus areas including cloud computing, solution development, education, and content management.

  • Designing software applications for a wide range of user roles including IT administrators, solution developers, and business users.

  • Leading collaborative efforts to create conceptual solutions to generate support for new projects.

  • Ensuring products are designed to meet customer and stakeholder needs by leading initiatives to create opportunities for critical external feedback.

  • Developing personas and roles, design requirements gathering, user testing, and customer research. 

Senior Design Lead, 2021 - Present

  • Collaborate with design, development, and product management leadership as a user experience liaison to create and communicate initiatives. 

  • Build executive support of project proposals by engaging across teams, building and presenting design playbacks.

  • Manage multiple design work streams, ensure quality and on-time delivery of designs to development through all phases of fidelity.

  • Work as a leader and mentor; providing guidance and support for junior designers across my individual teams and broader design community.

Key Projects Include: 

IBM Software Central

  • Lead and manage all design efforts including conceptual pitching of new single experience for customers’ viewing and tracking of their IBM software usage.

IBM Multi Cloud SaaS Platform

  • Drive cross functional agreement and delivery of identity and access management designs for IBM SaaS subscribers.

Red Hat Marketplace

  • Manage existing design efforts related to account creation, access management, purchasing of software, and tracking software usage. 

Design Lead, 2015 - 2021

  • Collaborated with software development teams to define user journeys and design solutions that directly address customer needs.

  • Managed and led delivery of designs to development from low fidelity design ideation to high fidelity wireframes. 

  • Led design thinking workshops to translate users’ pain points and understand users’ needs into business requirements. 

  • Career mentorship and design support for new hires and early career designers. 

Key Projects Include: 

Red Hat Marketplace

  • Led initial design efforts for a new marketplace to purchase IBM and third party software, focusing on account management and the purchasing process.

IBM Watson Education

  • Led design and conducted comprehensive user research in application of Watson technologies for educational solutions, contributing to successful signing of sponsor users and driving initial adoption. 

Designer, 2007 - 2015

  • Collaborated across development and product management to define key user scenarios.

  • Delivered design work to development through all phases of fidelity for various projects supported.

Key Projects Include: 

IBM Content Navigator Solutions on Cloud

  • Led interaction design and research for cloud-based offerings for document and workflow management.

IBM Case Manager

  • Led design and leveraging of IBM Case Manager to create customer solutions focused on counter-fraud management, post-emergency room healthcare management, and incident management for utility providers.

IBM Enterprise Content Management 

  • Contributed to design of 3 separate user experiences (administrative, business application creator, and business users) for managing tasks, workflows, and document management.

SKILLS AND DESIGNER TOOLS

  • DESIGN Figma - Sketch - Carbon Design System - Design Thinking

  • WHITEBOARDING Mural - FigJam 

  • DEVELOPMENT Agile - Cross functional collaboration - Stakeholder relationship building

  • PRESENTATIONS Keynote - PowerPoint - Public speaking
    EDUCATION

Ball State University, Muncie, IN — Masters of Information & Communication Sciences

Indiana University, Bloomington, IN Bachelor of Arts & Science- Telecommunications

References always available upon request.